Good Deed Foundation is an organisation established in 2003 with the mission of solving societal problems through increasing the capabilities of other impactful third sector organisations (statute). 

Our vision is to create a measurable positive change through venture philanthropy in all the areas of engagement. In our activities we abide by the Code of ethics of Estonian nonprofit organisations

The Good Deed Foundation is a member of the Network of Estonian Nonprofit Organisations and European Venture Philanthropy Association
Good Deed Foundation's annual reports have been audited by Ernst & Young:


The Good Deed Foundation launches and develops initiatives which effectively solve pressing problem in Estonian society. We support and consult leaders who are dedicated to create meaningful change in their field. We support initiatives in our portfolio for a period of 3 to 5 years through an unique model and inclusion of business sector competence and resources. 

We launch initiatives in cooperation with private individuals, businesses and the state. We are committed to our initiatives having a meaningful impact, being sustainable and with outstanding leadership. We include experts who are the best in their field as volunteers to contribute their knowledge and experience to develop initiatives in our portfolio. 

  • We have the most knowledge in our field. We have an in depth understanding of societal problems, we know the best working solutions used in the world and have a network of the best actors in Estonia.
  • We have more than 10 years of experience. During that time we have launched 9 new initiatives and supported 3 organisations to reach the next level of development. By field the initiatives vary from environment to education to employment and social problems.
  • We have a network of nearly a 100 business sector volunteers and professional pro-bono partners who are invested into contributing to third sector initiatives.

In order to set goals and improve the effectiveness of the initiatives it is important to measure their social impact.
Social impact measurements are crucial to identify weather and to what extent will the planned activities create the expected positive change. 

Social innovation

Social innovation aims to create novel solutions (products, services and processes) to social problems which are more effective and therefor increase people's life quality and welfare of the society.

Novelty does not necessarily mean creating something from scratch and includes introducing existing products and services to new target groups and implementing them in a novel context. The word "social" refers to the process being collective and the end beneficiary being rather the society than a specific individual. 

Last year the first social innovation contest was held together with the National Foundation of Civil Society, which was won by NPO Hoovõtukeskus who's goal is to lessen secondary school drop-out rates. This year we are working together with Hoovõtukeskus to launch their initiative. 


Good Deed Foundation and Estonian Social Enterprise Network supported by Open Estonia Foundation are working on the development of a tool-kit to boost NGOs social innovation capabilities.  

The tool-kit has so far been mainly used in the business sector to design services and value offers  for new start-ups. 
Social innovation in funded by EMP sponsorship organisation Civil Society Foundation through Open Estonia Foundation.  

Service design

The service design program started by the Good Deed Foundation uses design thinking to help NGOs who provide public services analyse and shape their services to be more effective and client friendly.

Last year we launched a pilot program in cooperation with the Ministry of Social Affairs where professional service designers worked with eight NGOs through-out the year to improve their services. 

Social innovation network

Good Deed Foundation in collaboration with the Ministry of the Interior has called together the social innovation network which aims to raise awareness of the concept and to share and embed innovative practices.

Inclusion of professionals from different fields helps to create awareness and analyse the situation of social innovation in Estonia today. The long-term goal is to reach cooperation between different sectors and fields and even include innovative thinking in the school curriculum.